Art Directors Sergio Alonso and Sebastian Piacentini of the Marcel Paris ad agency are highly sought after by clients worldwide for their creative advertising campaigns. Companies such as Renault, Ray Ban, and Fructis are among the companies they’ve worked for, but none can quite compare to the advertising giant that is Coca-Cola. A brand which has been known globally for decades thanks to its well-conceived marketing, the soft drink company accepts nothing but the best from their advertising agency.
So when Sergio and Sebastian were asked to contribute to the Coca-Cola Open Happiness campaign, they knew what they came up with was going to need a little something extra. The result? These highly detailed illustrations, which all revolve around the campaign’s Open Happiness theme. The ad duo have contributed their own personal touch in the specially themed characters which make up each illustration. Enjoy their illustrations below, share this page with a friend, and then be sure to visit both Sergio and Sebastian‘s artist pages for more of their work.
Source: Sergio Alonso & Sebastian Piacentini via Design Taxi
Cats & Birds
Supporters & Soccer Players
Grooms & Brides
Athletes & Trophies
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Companies spend millions upon millions of dollars every year promoting their brands, and obviously they’re always trying to portray their products in the best light possible. But what may be best for their sales may not also always be the most truthful advertising. Noticing this, Clif Dickens started this humorous series of honest company slogans, in which he lampoons companies we all know and probably most of us have been customers of at one point or another. Some of these may hit close to home, some perhaps not, but all are absolutely funny. Enjoy, and let us know your favorites in the comments section at the end of the page.
Source: Clif Dickens via dailymail
#4 Trader Joe’s
#5 Volkswagen Beetle
#9 The Sims
#21 Candy Crush
#27 Victoria’s Secret
#28 Urban Outfitters
#29 Froot Loops
#31 Old Spice
#34 Under Armour
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Some of the most beautiful cities in the world have been seemingly overrun by advertisements, a casualty perhaps of our modern consumer age. Even historical cities with history overflowing such as Paris and Milan have not been immune. French artist Etienne Lavie saw this, and sought to find out what they would look like if it were up to her to fix this situation. Instead of a Coke advertisement, how about a nice Renoir? Or maybe that subway could use a nice watercolor rather than a slogan for the latest, greatest weight loss pill. Here’s just a small sampling of what she envisioned Paris would look like if art replaced ads. If you’d like to see more, be sure to check out her website.
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